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Findify welcomes automotive giant Empowered Auto Parts to client family network

 
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With more than 10,000 online reviews, a Top Seller ranking on eBay, and an extensive range of products, it’s safe to say Empowered Auto Parts lives life in the fast lane. 

The trusted Australian automotive retailer, which operates 100% online, has been in operation for more than 30 years, building both a national and international customer base with its quality vehicle supplies and commitment to competitive pricing. 

Recently, however, those behind the wheel of the family-run business realized that with thousands of products, and growing, they needed to find a better way for their customers to find their preferred products quicker and easier from their range of more than 15,000. 

After researching the area of site search and personalization, Empowered Auto Parts decided to implement the full Findify suite - Personalized Search, Recommendations, and Smart Collections. 
A Findify ‘Previously Seen’ Recommendations widget in operation for Empowered Auto Parts.
A Findify ‘Previously Seen’ Recommendations widget in operation for Empowered Auto Parts.

What is Findify?

Findify is a leading provider of site search and personalization software solutions for ecommerce websites. 

It’s popular ecommerce tools, which have been trusted by more than 1,800 retailers to date (including brands like Victoria Beckham, Happy Socks, Everlast, BH Cosmetics, and more), operates on an advanced AI and machine-learning algorithm. 

When applied to different aspects of an ecommerce store, such as the search bar, the search results page, collection pages, and in recommendations widgets, this software helps ecommerce merchants increase revenue, increase conversion, optimize speed, and improve UX for an optimized ecommerce purchase journey.

From now on, customers of  Empowered Auto Parts, which is hosted on Neto, will be interacting with Findify technology when they search, browse collections, and view recommendations.
Findify Autocomplete, Search, and and Search Filtering in action on Empowered Auto Parts.
Findify Autocomplete, Search, and and Search Filtering in action on Empowered Auto Parts.

What is ecommerce personalization?

Personalization, as it relates to ecommerce, means the automated creation of a personal shopper journey. When customers visit a site with personalization software, they will be shown products specifically tailored to their individual preferences as opposed to a “one size fits all” method where the same products are shown to everyone. 

This method has been proven to increase conversion, as shoppers see more of the items they want to buy, and are more likely to add additional items to their carts. 

Analysts at Findify, comparing merchants before and after implementing site search and personalization software, have reported an increase in overall annual revenue of up to 29%.
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A warm welcome ​

CEO of Findify, Philip Nobel, welcomed Empowered Auto Parts to the Findify client family. 

“We’re delighted to have them with us. It’s a great company, run by great people and we love what they are doing,” he said. 

“And it’s great to see more and more automotive clients coming on board also. The majority of our clients are in the fashion and beauty industries, but lately there has been a surge in the automotive, electrical, and gifts industries coming on board with site search and personalization, which is a trend we hope will continue long into the future.”

For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here.

To read more client announcements, click here. To read more about Findify and Neto, click here.

​​​​​​​Check out the latest Findify clients


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  • Solutions
    • Real-time Personalization
    • Ecommerce Site Search
    • Recommendations
    • Smart Collections
    • Analytics & Merchandising Tools
  • Case Studies
  • Integration
    • Shopify
    • Neto
    • Magento
    • Big Commerce
    • Other Platforms
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    • Client Announcements
    • Latest News
    • Product Updates
    • Findify Insights
    • Developer Library
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    • Contact us
  • Pricing
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