Shipping thousands of parcels out of their Melbourne store each and every month, Art Shed is one of the most customer-focused stores in all of Australia. 

Every shipment is made with care, ensuring customers receive their art supplies in perfect condition.

Established more than 13 years ago, Art Shed is a family-owned business supplying materials to artists of every level – from highly recognised Australian painters, to emerging artists, people getting back into art after many years, and also to children. 

Findify is now complementing this reliable, all-encompassing service. The full Findify suite is now running on Art Shed’s Neto-powered site, improving the purchase journey by helping shoppers find their preferred items quicker and easier. ​

CEO of Findify, Philip Nobel, said he was extremely proud to have a proudly family-owned business such as Art Shed on board, and that it was an honour to expand further into the Neto market.

“We are delighted to have them with us. It is a fantastic company with a real focus on providing shoppers with a comprehensive offering and of passing savings down to the customer. It’s great to be in a position to help them continue to do that,” he said. 

“Art Shed is also the latest addition to our ever-expanding family of Neto clients. We’ve found there is a real need for our solutions in this area, and we’re very eager to talk to more merchants on this platform to discuss creating value for them also.”


For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here.​

Cosmetic Capital - Australia’s premium destination for affordable beauty - is a popular ecommerce site which runs on the Neto platform. 

Experts in finding the best cosmetics deals (and passing those savings on to the customer), the business does so by capitalizing on its unique relationships with manufacturers, distributors, partners and clearance houses. 

Over the years, Cosmetic Capital has been bestowed with literally thousands of five star reviews from genuine customers, all buying top brands like L’Oreal, Maybelline, Revlon and NYX at affordable prices. 

The latest step in the company’s journey lies in its recent integration of Findify’s site search and personalization software solutions. 

Findify’s full suite of Personalized Search, Recommendations, and Smart Collections is now live on Cosmetic Capital’s website, helping customers find their preferred items quicker and easier. 

Director of Cosmetic Capital, Jamie Michaels, said the results were evident right away. 

“Immediately Findify made the customer experience on site significantly better. The search functionality was faultless, which made the customer journey a more pleasant experience,” he said. 

“We also found a large uptake on the recommendations widgets, as these were personalised and actively changing according to stock levels. This alleviated an issue where Upsells/Cross-sells were showing out of stock products, causing customer angst.”

With Personalized Search, there are two aspects - search accuracy and personalization. 

Accuracy is about precision & recall - making the search as smart as possible so that it can return relevant results to the customer putting in the query. This includes an autocomplete, predicting what they will type as they’re typing, meaning fewer keystrokes for the user. 

Other aspects include Natural Language Processing - the search being able to tell the difference between products, like a table, a chair, or a sideboard, and attributes, like the colour red.

An effective search should also include spelling tolerance, ensuring customers get relevant results even if they make a typo, and a zero results workaround - ensuring relevant products come up even if the exact query searched for is not present. 

Personalization, then, is all about the AI algorithm which analyzes the behaviour of the customer and learns, in real time, what their preferences are - search results are ranked in order of preference. So, if the algorithm learns the shopper has a preference for items made out of oak, or has a preference for a certain style of furniture, this is what they will see more of. 

Findify’s Recommendations solution also draws on these learnings, but in order to increase upsell and cross-sell capabilities - using designated space to highlight products the shopper is most likely to buy. 

Smart Collections, meanwhile, takes all the same aspects as Personalized Search and applies them to collection pages to ensure products appearing within collections are ranked according to the customer’s preference, and are not simply a one-size-fits-all static list of products. ​

While Findify’s powerful ecommerce tool already looks great out-of-the-box, it is also possible to customize the solutions to match the merchant’s desired look, feel, and desired brand experience. 

While Cosmetic Capital chose to leverage many of the default Findify looks, the company most notably chose to customize the colour scheme, selecting their preferred shade of pink to ensure brand tonality was not only maintained across the store, but enhanced. 

Findify also created custom stickers for the merchant - highlighting discounted items with ‘Save Stickers’ as well as sale items with an ‘On Sale’ sticker. 

Also of note, Cosmetic Capital chose to include custom sorting options, allowing customers to sort results by both ‘Name’ and ‘SKU’ alongside the more standard options of price, popularity, and ‘What’s New’.

CEO of Findify, Philip Nobel, said he was extremely proud to have Cosmetic Capital on board, and that it was an honour to expand further into the Neto market.

“We are delighted to have them with us. It is a fantastic company with a real focus on passing savings down to the customer. It’s great to be in a position to help them continue to do that,” he said. 

“Cosmetic Capital is also the latest addition to our ever-expanding family of Neto clients. We’ve found there is a real need for our solutions in this area, and we’re very eager to talk to more merchants on this platform to discuss creating value for them also.”


For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here.

It may currently be an overly consumer-driven world, but an ever-growing number of businesses are taking a stand against the modern-day throw-away culture. Icon by Design is one of them.  

The company, which is based in Australia, sells forever furniture - items based on Nordic and Scandinavian furniture designs that will last you a lifetime. 

“In our rush for convenience and efficiency, everything has become disposable. Electronics, toys, clothes, furniture. Oh, they’re all great value, on the sticker price. But at what cost?” they ask. 

“At Icon by Design, we don’t think we should spend our brief time on earth making disposable things. So we build our furniture, including solid timber furniture and mid-century furniture, to last a long time, with a focus on natural, sustainable materials and craftsmanship. And we design our furniture to be minimal, elegant and timeless.”

The latest step in Icon by Design’s admirable journey lies in its recent integration of Findify’s site search and personalization software solutions. 

Findify’s full suite of Personalized Search, Recommendations, and Smart Collections is now live on Icon by Design’s website (which is hosted on the Neto platform), helping customers of the store find their preferred items quicker and easier. ​

With Personalized Search, there are two aspects - search accuracy and personalization. 

Accuracy is about making the search as smart as possible so that it can return relevant results to the customer putting in the query. This includes an autocomplete, predicting what they will type as they’re typing, meaning fewer keystrokes for the user. 

Other aspects include Natural Language Processing - the search being able to tell the difference between products, like a table, a chair, or a sideboard, and attributes, like the colour red.

An effective search should also include spelling tolerance, ensuring customers get relevant results even if they make a typo, and a zero results workaround - ensuring relevant products come up even if the exact query searched for is not present.

Personalization, then, is all about the AI algorithm which analyzes the behaviour of the customer and learns, in real time, what their preferences are - search results are ranked in order of preference. So, if the algorithm learns the shopper has a preference for items made out of oak, or walnut, or has a preference for, let's say, Scandinavian furniture designs, this is what they will see more of. 

​Findify’s Recommendations solution also draws on these learnings, but in order to increase upsell and cross-sell capabilities - using designated space to highlight products the shopper is most likely to buy. 

Smart Collections, then, takes all the same aspects as Personalized Search and applies them to collection pages to ensure products appearing within collections are ranked according to the customer’s preference, and are not simply a one-size-fits-all static list of products. 

While Findify’s powerful ecommerce tool already looks great out-of-the-box, it is also possible to customize the solutions to match the merchant’s desired look, feel, and desired brand experience. 

Icon by Design, for example, chose to customize a number of aspects, most notably in relation to the store’s product cards. 

Icon by Design product cards now feature reviews (powered by Yotpo via the Findify <> Yotpo integration), larger images, and options to ‘Pre-order’ and ‘Save’ items. 

Since Findify powers areas that display products across the site, the company very specifically decided to build a solution that is flexible and can be fully adapted to the client’s brand experience - offering endless opportunities through customizations and pre-built integrations.

In this case, Icon by Design also chose to customize the look and feel of the Recommendations solution. 

In addition, Findify created custom stickers for the merchant - highlighting both ‘New’ items as well as products ‘On Sale’.

CEO of Findify, Philip Nobel, said he was extremely proud to support the promotion of Nordic and Scandinavian design in the Australian markets. 

“While Findify is a very international company now, both in our clients as well as in our staff, our story began in Sweden. I, myself, am also Swedish. So all things Nordic will always have a special place in Findify’s heart,” he said. 

“We’re delighted to welcome Icon by Design to the Findify client family, and look forward to working with their team for a long time to come.”


For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here.

Combining two thoughtful gifts into one, Edible Blooms is known all across Australia, New Zealand, and the UK for it’s unique chocolate bouquets. 

Founded in Australia in 2005 by two creative sisters, the company quickly blossomed into a global gifting company - now offering plant gifts, locally sourced hampers, and freshly cut flowers in addition to its signature chocolate bouquets. 

Each piece is lovingly crafted, to order, by hand. 

While the success of Edible Blooms was welcomed by the two sisters, the siblings also felt a social responsibility - an onus to use their proceeds to give back to their community. 

This led to commitments to both sustainability, and to charitable endeavors. 

“In 2016 we set a three year goal to make all our packaging 100% reusable or recyclable. We’ve searched high and low for alternative options that still give our products that big smile on arrival,” they said. 

To date, Edible Blooms’ holders are 100% reusable, and are also produced using biodegradable additives, they use environmentally friendly ink, they carbon offset their printing materials, their bouquet stems are made from 100% recycled paper, and they have said a big ‘NO’ to floral foam. 

In terms of their charitable activities, Edible Blooms has gifted the equivalent of more than a quarter of a million Australian dollars to charities and non-profit organisations. It has also created a new community initiative called Smile Bandits, to recognize and reward individuals making a difference in their community.

Now, leading site search and personalization software provider Findify has been enlisted to help Edible Blooms grow its reach even further - helping visitors to the ecommerce site find their preferred items quicker and easier, and therefore helping Edible Blooms increase profits so it can continue to support important sustainable, charitable, and not-for-profit causes. ​

Findify is an advanced AI solution which uses algorithms, advanced AI and machine-learning to change the order in which each individual shopper sees each product, meaning each user has the most optimized personalized journey without the need for any manual work. 

This helps ecommerce merchants increase revenue, increase conversion, optimize speed, and improve UX for an optimized ecommerce purchase journey.

Following the recent integration, three Findify solutions are now integrated with the Edible Blooms site, which runs on the Neto platform - Personalized Search, Smart Collections, and Recommendations. 

The Personalized Search solution is powered by an advanced AI algorithm which learns, in real-time, the preferences of online shoppers and re-orders product listings accordingly to reflect these learnings. Customers see more of the products they like and, therefore, end up buying more. 

The Recommendations solution, meanwhile, identifies hot sellers, recently viewed items, and newest products. This ecommerce tool allows retailers to maximize their online store’s upsell and cross-sell capabilities without having to manually curate the products shown.

CEO of Findify, Philip Nobel, welcomed Edible Blooms into the Findify client family. 

“Kelly and Abbey have grown such an amazing company, with such a thoughtful, unique, and memorable offering,” he said.

“Not only that, but they are really committed to their sustainability and charitable work, which is very refreshing to see. We are delighted to have them as a client, and in furthering their great work.”
 
For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here. 

Australia’s largest online motorbike parts marketplace, F1MOTO was founded in 2009 by former Formula 1 racing car engineer Steve Ingham. 

Steve’s main goal was to help enthusiasts and racers build the bikes of their dreams.

“Knowledge, resources, and parts are the main ingredients for building the perfect motorbike,” says Steve. 

“But first you must have the spark of the idea that motivates you to build it, and the courage to chase after it, and never stop until you have the finished product standing before you.” 

It was with this standpoint that the online performance parts superstore was born, and Steve has been helping people achieve their dreams ever since - one street bike, dirt bike, enduro bike, trail bike, motorcross bike, race bike, and MX bike at a time.

Today, the multi-award-winning outlet, which runs on leading Australian platform Neto, is a worldwide motorbike parts superstore supporting customers in more than 40 countries around the world. 

Now, the latest step in the brand’s journey of success lies in its integration with leading product personalization software provider Findify.

Findify is an advanced ecommerce tool which uses advanced AI and machine-learning algorithms to change the order in which each individual shopper sees each product - meaning each user has the most optimized personalized journey, without the need for any manual work. 

This helps ecommerce merchants increase revenue, increase conversion, optimize speed, and improve UX for an optimized ecommerce purchase journey.

Following the recent integration, Findify’s Personalized Search solution is now live on F1MOTO’s Neto-powered site. ​

The Personalized Search solution means customers of the motorbike parts company will now be able to find their preferred items quicker and easier. Search queries will have auto-complete options, while advanced spelling tolerance will ignore spelling mistakes and also provide instant results while typing. 

This solution ensures retailers are always displaying the most relevant products, by re-ordering these products on the search results page using a personalization algorithm. 

It also serves to nudge search behaviour through “inspirational search" - displaying trending searches and trending products. 

Furthermore, the search analytics included in this solution also enables the merchant to better understand the search behaviour of their shoppers, giving them access to extremely valuable, and actionable, insights.

Philip Nobel, CEO of Findify, welcomed F1MOTO to the ever-expanding Findify client family. 

“We are delighted to have them with us. They have a fantastic work ethic and it’s great to be in a position to help them grow their sales even further,” he said. 

“F1MOTO also is the latest Neto client to join Findify as part of our recent Australian expansion. We’ve found there is a real need for our solutions in this market, and we are delighted to be able to provide a service that creates so much value for the ecommerce merchants in this region.”

For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here.

To read more client announcements, click here. ​​​

One of Australia’s leading health, wellness, and fitness brands, Swisse is the perfect example of a homegrown success story. 

Backed by stars like Nicole Kidman and Chris Hemsworth, and working with top marketing agency BVA, the company has only ever had one overarching goal - to make people happier and healthier through education and the use of natural products. 

It all started in the 1960s when founder Kevin Ring embarked on an adventurous quest to the farthest corners of the globe, all to find the world’s most nutrient-rich ingredients. 

This eventually led to the opening of the very first Swisse shop, near Melbourne, in 1969. The brand has grown at a phenomenal pace ever since - it is now a global business with additional hubs in the US, the UK, France, Italy, China, Hong Kong, and New Zealand.

Today, the Swisse product range stretches from top selling men’s and women’s multivitamins and dietary supplements, to sports nutrition, skincare and functional foods. While sales in traditional brick-and-mortar stores have long been the focus, the company is also enjoying increasing online popularity. 

As such, Swisse, backed by BVA, decided it was time to launch the next phase of their journey, by implementing Findify site search and personalization solutions on the Swisse website. 

Findify solutions, used by leading eCommerce websites, use AI to build unique user profiles, thereby delivering a personalized search experience for each site visitor. 

Now, with its increased smart search capabilities, Swisse customers will be able to find their preferred items quicker and easier. 

They will also benefit from Findify’s Recommendations solution, which identifies hot sellers, recently viewed items, and newest products, and Smart Collections, which includes personalized product ranking, dynamic filters, and the ability to create merchandising rules. 

CEO of Findify, Philip Nobel, welcomed Swisse to Findify as its latest Australia-based client, and thanked the BVA agency for their help in the process

“While most of our clients are based in North America, followed by a strong presence in Europe, Findify has recently been expanding into Australia. It’s an exciting time as we’ve received a warm response from this market, with more Australian merchants reaching out to us on an increasing basis,” he said. 

“It’s great to see such growth, and we’re glad to have such a respected Australian brand like Swisse on board at the very start of our journey down under. We’re also very appreciative of the work BVA has done, and continues to do. They’re extremely valued partners and we always look forward to cases they are involved in.” 

* To book a free, no-strings-attached demo with a Findify representative, click here. For more
information, email yourfriends@findify.io. 
​

Another top retailer has joined the Findify client community, rounding off what has been a fantastic year for the well-respected machine-learning company. 

This time around it is an Australian one-stop tech shop giving the firm a big thumbs up. 

Shopping Express, which is based near Sydney but sells online to customers all over the land down under, offers its customers “the latest and greatest technology” across a wide range of brands and categories. 

Chief among these categories is PC hardware, with those at Shopping Express stocking everything a person would need to build, upgrade, or repair a modern computer. 

The store’s website, which runs on leading Australian ecommerce platform Neto, now carries a number of Findify features following a recent smooth integration of the cutting edge Artificial Intelligence technology.

Findify’s service, which is used by leading eCommerce websites, uses AI to build unique user profiles, thereby delivering a personalized search experience for each site visitor.

Now, with its increased smart search capabilities, Shopping Express customers will be able to find their preferred items quicker and easier.

They will also benefit from Findify’s Recommendations solution, which identifies hot sellers, recently viewed items, and newest products, and Findify Smart Collections, which includes personalized product ranking, dynamic filters, and the ability to create merchandising rules.

“This has been a very exciting and very busy time for Findify. We’ve been expanding our customer portfolio a lot recently, across a wide variety of industries. We have clients in consumer electronics, but also clients in beauty, jewellery, furniture, the fashion industry… it’s very diverse,” said Findify CEO Philip Nobel.  

“We’re also expanding our workforce to keep up with demand. It’s great that so many big names want to work with us. Shopping Express is another great addition to the Findify client family and we look forward to working with them.”

An award-winning retailer, LUXBMX is a top BMX and Streetwear store owned by BMX enthusiasts, for BMX enthusiasts. 

Founded by Mitch Wood and Evan Jaques in 2010, LUXBMX first opened in a little back alley in an almost century-old building in Brisbane. The business thrived in this small but central location, and in just 5 years Mitch and Evan realized they needed to move to bigger premises. 

The company was ranked 18th in the annual SmartCompany Smart50 list of the fastest growing small/medium sized businesses in Australia, and it is now the largest BMX store in the entire country. 

Today, the store has also developed a huge online presence, shipping more than 10k BMX race and freestyle parts to destinations worldwide, while also offering custom builds and clothing items. 
 
“LUXBMX is still constantly progressing and changing, whether it be with the latest BMX products, regular events in Brisbane or improvements to the shop,” said a spokesperson from the store.

Indeed, the most recent development in LUXBMX’s world can be found it it’s recent integration with Findify, a leading site search and personalization software provider which provides solutions designed to improve search, upsell, and cross-sell functionalities for online retailers. 

Following a recent integration with this ecommerce tool, Findify’s Personalized Search and Recommendations solutions are now live on LUXBMX’s Neto-powered site.

Personalized Search enables online customers to find their preferred items quicker and easier. Search queries will have auto-complete options, while advanced spelling tolerance will ignore spelling mistakes and also provide instant results while typing. 

This solution ensures retailers are always displaying the most relevant products, by re-ordering them using a personalization algorithm. It also serves to nudge search behaviour through “inspirational search" - displaying trending searches and trending products.

Findify’s Recommendations solution identifies hot sellers, recently viewed items, and newest products. This ecommerce tool allows retailers to maximize their online store’s upsell and cross-sell capabilities without having to manually curate the products shown.

This solution, as with Personalized Search, also include access to advanced search analytics which enable merchants to better understand the behaviour of their shoppers, giving them access to extremely valuable, and actionable, insights.

Philip Nobel, CEO of Findify, recently welcomed LUXBMX to the growing Findify client family. 

“It’s great to see another unique, motivated, and hard-working client from Australia, and from the fantastic Neto platform, joining us,” he said.

“We have been expanding in the Australia recently, welcoming businesses like Shopping Express and F1Moto as new clients from that region recently. We’re delighted to add LUXBMX to that ever-expanding list, and look forward to working with them to increase their online offering far into the future.”

For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here.

A family-run powerhouse, MJS Electrical supplies a huge assortment of high-quality electrical goods. 

While the business itself was set up in 2010, the family members running the company have been in the electrical wholesale trade for more than 20 years. 

Since the inception of MJS Electrical, which is based in a suburb of Sydney, Australia, their range has grown considerably in size. 

Today they provide thousands of items to customers far and wide, largely thanks to the popularity of their Neto-powered, Zellis-designed online store. 

Enhancing this presence even further, MJS Electrical has, with invaluable support from Tim Davies and everyone else at the Zellis agency, just finished integrating Findify solutions - ensuring their customers have the best possible search experiences so they can find, and purchase, the items they want to buy. 

Findify is a leading ecommerce tool which uses advanced AI and machine-learning algorithms to change the order in which each individual shopper sees each product - meaning each user has the most optimized personalized journey, without the need for any manual work. 

This personalization software helps ecommerce merchants increase revenue, increase conversion, optimize speed, and improve UX for an optimized ecommerce purchase journey.

Customers of MJS Electrical’s online store, which is hosted on the Neto platform, will now be interacting with Findify technology when they search, browse collections, and view recommendations. 

The most popular Findify solution is Personalized Search. This enables online shoppers to find their preferred items quicker and easier. Search queries will have auto-complete options, while advanced spelling tolerance will ignore spelling mistakes and also provide instant results while typing. 

This solution ensures retailers are always displaying the most relevant products, by re-ordering them using an advanced AI-powered personalization algorithm. It also serves to nudge search behaviour through “inspirational search" - displaying trending searches and trending products, while both “smart filtering" and "sorting" functionalities enable shoppers to find their desired items faster. 

The Smart Collections solution offers similar benefits to Personalized Search, but for collections instead of search. 

Personalized product rankings again ensure customers are shown the items that are most relevant to them as individuals, while sorting functionality and dynamic filters give shoppers the tools they need to narrow down the products in a collection according to their preferences. 

The Smart Collections tool also includes the merchandising rules feature - the ability to complement the AI’s maximization of conversion with alternative strategies such as boosting brand collaborations or items with high margins or stock levels. 

Meanwhile, the Recommendations solution displays hot sellers, recently viewed items, and newest products, allowing retailers to maximize their online store’s upsell and cross-sell capabilities without having to manually curate the products shown, as Findify recommendations are automatically populated based on the actual shoppers behaviour on the website. "

These solutions also include advanced analytics, which enable merchants to better understand the behaviour of their shoppers by giving them access to extremely valuable, and actionable, insights.

CEO of Findify, Philip Nobel, extended a warm welcome to Mark and his family who are the driving forces behind MJS Electrical. 

“We are delighted to be working with this trusted company, and with their agency Zellis, and to be helping them improve their already impressive offering by overhauling their website’s search, collections, and recommendations capabilities,” he said. 

“It’s also fantastic for Findify to be expanding further into Australia! This expansion began a few months ago following a partnership with leading platform Neto, and has led to us working with top Australian clients, like F1Moto. We really value our Australian clients and are dedicated to helping them increase their revenue and conversion rates using our solutions.”

For more information on Findify’s powerful ecommerce tool, which includes personalization software and solutions such as Personalized Search, Smart Collections, and Recommendations, book a demo here.